Carolina Peláez has a Fine Arts degree in Visual Design with a specialization in Strategic design and Innovation from Medellín, Colombia. She has experience in textile design, branding, design researching, and illustration for all kinds of brands. Her work is inspired by nature, exotic flowers and animals, full of details, and bright colors formed by solid vectors. She believes that designing is the process of connecting ideas through great materialized meanings, and these ideas are a way of resistance with form and color.
Catapulta Coffee Co
Carolina Peláez collaborated with Catapulta, a Colombian Coffee company, to reinvent their packaging. Bursting with flora and fauna, the illustration emphasizes the brand’s appreciation for the magic of nature. See below for the final products as well as a process video from Carolina!Read More
Carolina Pelaez was commissioned by ABA Litigation to illustrate the article, “Show Them the Way: Using Feedback to Improve Writing and Writers.” See more of Carolina Pelaez’s work here.Read More