Luis Pinto
Biography ▼
Luis Pinto is a Mexican graphic designer and illustrator currently based in Guatemala. Most of Luis’ work is colorful, conceptual and expressive. Luis loves to use and experiment with a variety of mediums. He is influenced by folk stories, daily routines, graphic novels, art history and pop culture. His illustrations appear in advertising, murals and magazines.
Recent Projects
Luis Pinto
Air Wick: Aroma Eterno
Luis Pinto collaborated with Air Wick on artwork for Aroma Eterno, a limited-edition collection and campaign launched in Mexico in celebration of Día de Muertos. Luis created illustrations for two new scents tied to traditional Mexican altars (ofrendas)—Flor de Cempasuchil and Pan de Muerto—exploring how scent awakens memories of loved...
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Luis Pinto
Saffron Road Food
Luis Pinto was commissioned by Saffron Road Food as part of their artist collaboration series, in which animal illustrations were created to represent the heritage and cuisine of different countries. Luis illustrated and animated a hummingbird, an iconic animal in Mexican visual culture, and the illustration is used on packaging...
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Luis Pinto
10 Barrel Moscow Mule & Grey Hound
Luis Pinto was commissioned by 10 Barrel Brewing to redesign the packaging for two of their classic canned cocktails — Moscow Mule and Grey Hound — elevating the juiciness of the fruit-inspired flavors.
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Luis Pinto
Bicycling Magazine
Luis Pinto illustrated an article in Bicycling Magazine about making the world a better place through bicycling. The article talks about Best Buddies, an international nonprofit which helps 200 million families with intellectual and developmental disabilities, and how they make the world a more inclusive place through cycling.
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Luis Pinto
Major League Soccer Celebrates Hispanic Heritage
Major League Soccer kicked off Hispanic Heritage Month with a vibrant illustration by Mexican-Guatemalan artist, Luis Pinto! The illustration highlights several players with diverse Hispanic backgrounds and celebrates the variety of ways people embrace soccer, food, and family.
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Luis Pinto
Target Dìa de Muertos Collection
Luis Pinto worked with Target to design a product collection that celebrates the traditional Mexican holiday Dìa de Muertos with a magical and modern energy. Bursting with vibrant colors, Luis’ designs have been transformed into figurines, candles, photo frames, and decor items that can all be used to create an...
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Luis Pinto
U.S. Soccer Hispanic Heritage Month Campaign
U.S. Soccer and AT+T commissioned Luis Pinto to collaborate with USMNT forward Ricardo Pepi on a bespoke design honoring Hispanic Heritage Month. The design contains features and symbols inspired by Pepi’s personal story and that of many Hispanic-Americans. The design will come to life during the USMNT match against Germany...
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Luis Pinto
Luis Pinto X Brisk
Luis Pinto worked on two exciting collaborations for packaging and promotion of limited edition Brisk Iced Tea flavors! For Passionfruit Iced Tea, a new flavor sold exclusively at convenience store chain ampm, Luis’ artwork fuses juicy passionfruit with inventive characters to represent the mouthwatering flavor. The launch of Dragon Paradise...
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Luis Pinto
Amazon Music: Hispanic Heritage Month
Luis Pinto worked with Amazon Music on designs for their Hispanic Heritage Month campaign. They created a “Game Changers” playlist of Hispanic musicians who reshaped the world, and Luis’ illustrated shapes, patterns, and lettering enliven the playlist headers and promotional animations.
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Luis Pinto
AMPM Horchata Day
Luis Pinto collaborated with convenience store chain ampm on a campaign celebrating National Horchata Day, September 24th. Apt during Hispanic Heritage Month, Horchata Day is meant to celebrate the rich Hispanic history of the spiced rice-milk beverage, and ampm is giving out free Horchata on the day. See below Luis’...
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Luis Pinto
DRWakefield Coffee
Luis Pinto was commissioned by DRWakefield Coffee to illustrate their New Fedecocagua Coffee Bag Designs. DRWakefield has been working with Fedecocagua for over 20 years, and was looking to rebrand their packaging to capture both the diversity of flavor and vibrant culture available in the region.
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Luis Pinto
Ranch Water
Luis Pinto was commissioned by 10 Barrel Brewing Co. for their new cocktail, Ranch Water. The latest mouth-watering blend is a mix of tequila, house made mineral water, agave and lime. Photography from 10 Barrel Brewing Co.
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Luis Pinto
Hecho En Hyrule
Luis Pinto designed an album for Mariachi Entertainment System, an all-Hispanic Mariachi band that performs cover songs to classic video game soundtracks. This album is titled Hecho En Hyrule, which translates to “Made in Hyrule”. Hyrule is the homeworld of The Legend of Zelda. Click here to hear the album...
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Luis Pinto
10 Barrel Mai Tai
Luis Pinto designed a label for 10 Barrel Brewing for their new Mai Tai beverage.
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Luis Pinto
The University of Arizona
Luis Pinto was commissioned to design and illustrate the keyframes for the animated story of Jocelyne Rivera, ’21, NIH Oxford-Cambridge Scholar. Jocelyne is part of The University of Arizona’s Wonder campaign, celebrating exceptional scholars. See more of Luis’ work here. Scroll on to see the full animated story.
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