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Air Wick: Aroma Eterno

Luis Pinto collaborated with Air Wick on artwork for Aroma Eterno, a limited-edition collection and campaign launched in Mexico in celebration of Día de Muertos. Luis created illustrations for two new scents tied to traditional Mexican altars (ofrendas)—Flor de Cempasuchil and Pan de Muerto—exploring how scent awakens memories of loved ones who have passed away. The illustrations incorporate traditional symbols, vibrant colors, and cultural motifs, and are used on the product packaging, promotion, in-store displays, and a product launch event.